For those of you with business Facebook pages, the new timeline format provides some cool new tools for promoting and customizing your page. I recently attended a webinar put on by the helpful nerds of The Nerdery, which provided all sorts of great tools and tips. I recommend that you check out their presentation, but here are a few of the highlights: Read
For those of you who understand the beauty and power of social media, the next question is usually how do I use it to my advantage? While every business is different, the socialites over at the Social Media Examiner have put together some stats based on new studies that give you the metrics to generate success. Read
The times are changing for food product businesses. It used to be that you create a flashy package, purchase some promotional space at the end of the aisle, and you get a boost in sales. But these days wallets are tighter and the average consumer is more web savvy than ever. This means that even the smallest purchase – tomatoes, tea, canned beans – are researched online before your buyers set foot in a store. Read