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Ethos

The New World of Business

Industry has long been focused on boosting the economy, but it’s the modern business that extends that same line of thinking and practice to the vendors they buy from, the people they pay and the planet where they get their resources. They express their dreams, expose their failures and continually improve all they touch.

The current generation finds this level of care and transparency amazing.
The next generation will consider it a requirement.

As a sustainable design studio, our clients expect the same due diligence from us. That means we do things like vet vendors and producers for ethical practices, design packages that reduce or eliminate waste, and figure out how to save our clients money in every way we can.

If the world is going to be a better place because your company exists, let us help you build the brand to achieve that goal.

What Is Sustainable Design?

It requires designing for the entire lifespan of the brand and its products, so that means analyzing and designing every detail. From making sure that the paper manufacturer has fair working conditions, to optimizing page load speeds for website energy savings, these are some of the components that make up our practice in sustainable design.

Eliminate Waste

With print, you pay for the whole press sheet but may only use a portion. Designing to maximize the press sheet reduces cost and unused paper from being trashed.

Eliminate Toxins

From fluorescent and metallic inks, to adhesives and varnishes, toxins seem to sneak in everywhere, but by knowing where they lurk we know how to eliminate them.

Don't Forget Digital

Websites need energy to run and water to cool server rooms. We design for page load speed, mobile responsive design and recommend ethical hosting companies to cut down on carbon and e-waste.

Return on Investment

We only suggest deliverables that we believe add value to your business. We help clients profit by helping them prioritize and keeping them from paying for pretty trash.

Manufacturing Ethics

Whether it be overseas or here in the USofA, we vet vendors and producers to make sure their ethics match or exceed your own.

Influencing Change

Working with ethical companies means we can use the influential power of design to make a better product, the desirable choice for the customer.

The Three Es

The new metrics of the business world are Economy, Environment and Ethics. As a design studio serving the evolved business world, these are our benchmarks too.

Better Materials

We hunt for renewable materials so that we can suggest packaging solutions that protect your product while also preventing pollution.

Eliminate Waste

With print, you pay for the whole press sheet but may only use a portion. Designing to maximize the press sheet reduces cost and unused paper from being trashed.

Eliminate Toxins

From fluorescent and metallic inks, to adhesives and varnishes, toxins seem to sneak in everywhere, but by knowing where they lurk we know how to eliminate them.

Don't Forget Digital

Websites need energy to run and water to cool server rooms. We design for page load speed, mobile responsive design and recommend ethical hosting companies to cut down on carbon and e-waste.

Return on Investment

We only suggest deliverables that we believe add value to your business. We help clients profit by helping them prioritize and keeping them from paying for pretty trash.

Manufacturing Ethics

Whether it be overseas or here in the USofA, we vet vendors and producers to make sure their ethics match or exceed your own.

Influencing Change

Working with ethical companies means we can use the influential power of design to make a better product, the desirable choice for the customer.

The Three Es

The new metrics of the business world are Economy, Environment and Ethics. As a design studio serving the evolved business world, these are our benchmarks too.

Better Materials

We hunt for renewable materials so that we can suggest packaging solutions that protect your product while also preventing pollution.

How We Run a Sustainable Business

Our clients operate responsibly and, of course, we hold ourselves to the same standards. Below are the policies we practice to make our own positive impact.

  • We use energy efficient printers and computers, biodegradable cleaning products, low-VOC furniture made from renewable materials and Green-e® hosting. We also recycle or compost our waste.

  • In return for their amazing skills, our employees receive a flexible work schedule, ongoing training, health insurance, paid leave and fair wages. As we grow, so will their benefits.

  • Design can catapult a company to massive success which is why we only offer our services to those companies who want to benefit the world socially or environmentally.

  • In hopes of someday being one of many sustainable design studios, we speak to students and fellow designers about how to practice sustainability themselves.

Perfection is achieved, not when there is nothing more to add, but when there is nothing left to take away.- Antoine de Saint-Exupéry