—Branding, Web Design
Upcycled Food Association
To launch the Upcycled Certified program the Upcycled Food Association (UFA) brought us in to design the certification marks and craft an brand identity and website for their certification, association, and foundation.
Our goal was to create an recognizable mark that’s easy for brands to use and makes people want to pick up the product and learn more about upcycled food.
Examples of Brands Using the Certification Mark
“The mark is a monumental step to fighting food waste! The purpose of the Upcycled Certified Program is to create a future in which millions of consumers are empowered to prevent food waste with the products they buy. The flagship of the Program is the on-package mark, which helps grocery retailers highlight and lead consumers to upcycled products.”
Read the full 1% for the Planet Q&A →
Project Results
