—Brand Strategy, Brand Identity, Packaging, Web Design, Sales & Tradeshow Materials
Qet Botanicals
When Lisa Brill found us, she hadn't started selling yet and had only just settled on a name, but already had a product line of 40 SKUs. That was our first indication of how zealous she is about her business. Having had various skin issues over the course of seasons and years, she took it upon herself to develop a skincare line to soothe her skin. Her next logical step was to soothe skin problems for the rest of the world. All she needed now was a brand!
“Smart and image savvy, eco-conscientious, open communication that leaves no leaf unturned, the creation of authentic product personality, guidance and leadership along the launching pad, ~ these are just a few of the reasons why we feel honored to be included in the Modern Species portfolio. And... they had us at ‘sustainable.’“
Lisa Gebhardt, General Manager
Project Results
Production savings by innovating a half-box design and by fitting business cards and notecards into open space on the packaging press sheet. New brand launch gained immediate wholesale contracts and national and international sales through beautiful e-commerce website. TerraSkin Tree-Free Stone-Paper Labels, 100% Post-Consumer Recycled Paper for Stationery, Half Boxes, and Brochure.
Recognition
American Packaging Design Award,
Sustainable Packaging (2014)
Graphic Design USA Magazine,
featured in Green Newsletter (October 2013)
Within one year, Lisa had so many requests for online sales that she asked us to design and develop a shopping cart. We also worked with Qet on creating monthly promotional graphics used to keep the website and Qet's social media as fresh as their products.
The result of all these branding efforts combined with Lisa's incredible PR skills and top-quality products has been attention from local and national industry magazines, and even from fashion magazines in London. After only one year, Qet's Balancing Cleansing Oil with Thyme won an award from Healing Lifestyles & Spas. Granted that was due to the product more than the design, but dang it we're just so proud of Qet that we had to mention it!
Credits
Design: Gage Mitchell, Kellie Komorita
Copy Editing: Alex Stewart
Product Photography: Gage Mitchell, Alex Stewart, Lisa Brill
Web Development: Two Six Code
Printing: McCallum Print Group (DCG One), Greener Printer, Richmark Label