Inclusive Baking with Kimberle Lau of Bake Me Healthy
How can we bake a better world, one delicious bite at a time? Join us as we delve into the world of sustainable and inclusive baking with plant-based baking mama Kimberle Lau, Founder of Bake Me Healthy. Bake Me Healthy is a company that specializes in providing baking mixes crafted with clean, plant-based ingredients. It is more than just a baking mix company; it's a movement toward inclusive, sustainable, and convenient baking that prioritizes health, taste, and the planet. In our conversation, we discuss her entrepreneurial origins in skincare, how her food intolerances motivated her to start a plant-based, gluten-free, and allergen-free baking business, the importance of supporting women-owned companies, and why her products are better for people and the planet. She also shares valuable lessons from her entrepreneurial journey and indulges us with our rapid-fire question round. Join us as we delve into the sweetness of conscious baking to a healthier, happier planet, one delectable treat at a time with Kimberle Lau of Bake Me Healthy. Tune in now!
Key Points From This Episode:
Hear about her start in skincare and why she pivoted to plant-based baking.
• The opportunity she saw for an inclusive, healthy, and sustainable baking business.
Why she finds the food industry more exciting than the beauty and skincare industry.
Discover how she transitioned from baking for herself to developing a baking brand.
She shares details about her research and development process.
The role Drexel Food Lab played in creating the Bake Me Healthy product range.
How her company champions upcycling techniques to combat food waste.
Explore her passion for women-owned businesses and sustainability.
Ways the Certification for Women-Owned Businesses offers support.
Uncover her journey to sourcing sustainable packaging for her products.
Unpack the hurdles and limitations of making compostable packaging.
She shares the biggest lesson from her professional career.
Gain insights into her approach to innovation and customer feedback.Find out how listeners can support Bake Me Healthy.
“I created [Bake Me Healthy] as a mom, but it was created for everyone.” — Kimberle Lau [0:05:35]
“I always like to say [that] my love language is innovation. Taking that love language and applying it to food is super exciting [to me].” — Kimberle Lau [0:06:08]
“Just because of their imperfections, we are throwing away food that can nourish our bodies.” — Kimberle Lau [0:19:06]
“There is no recipe for success.” — Kimberle Lau [0:37:38]
“Consumers want [Bake Me Healthy] to deliver on taste first and foremost. They want something delicious. They do not want something that will taste gluten-free or vegan.” — Kimberle Lau [0:47:02]
“[Product development involves] listening more to the consumers versus your personal perspectives.” — Kimberle Lau [0:49:09]
